Ruth B: Superficial Love

Ruth B – “Superficial Love” (Columbia): The Edmonton-based pop singer/songwriter found amazing global success with her breakthrough debut single "Lost Boy," now certified multi-platinum in the US (x2), Canada (x3), Sweden (3x), the Netherlands (2x), Denmark (2x) and certified gold in Norway.

Her EP The Intro also charted, and now she's seeking a return to that territory with this new track. Produced by Mike Elizondo, it will also be featured on Ruth B's full-length debut, coming out later this year and comprising all self-penned material.

"Superficial Love" starts out as a piano ballad but gradually picks up the pace as Ruth B gently insists it is time she's treated better by her lover: "I'm so done not being your number one." Solid production and another expressive vocal performance help make this a real contender.

Look for the singer to make a splash at this year's Juno Awards. She is nominated in three categories, Juno Fan Choice Award, Breakthrough Artist of the Year and Songwriter of the Year, and also gets a chance to shine by performing on the show, on April 2. Last year's opening slot on Alessia Cara's North American tour confirmed she can bring it live.

 

 

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