Media Beat
Media Beat

Media Beat: October 23, 2017

Music Biz wants more $s from broadcasters

The squeeze on recording artist incomes has trade org Music Canada lobbying for a repeal of a two-decade-old piece of the copyright act that exempts radio stations from paying royalties to labels and performers from their first $1.25-million in annual ad revenue,

The association is claiming exemption amounts to a "subsidy" for the radio industry by letting stations use their content without fairly paying the copyright holders. But the Canadian Association of Broadcasters insists that the allegation neglects the payouts radio does deliver to Canadian artists, as well as the promotion that stations give their music.

Josh O’Kane in the Globe & Mail has the details, including the CAB response in a looming battle that threatens to upset the uneasy alliance between the two camps.

Indie 88 wants a more prominent voice in the GTA

Central Ontario Broadcasting-owned CIND 88.1 "INDIE 88" in Toronto signed on the air on July 31, 2013 after a hotly contested competition to grab 88.1 after college station CKLN had their license revoked on that frequency in 2011. CIND initially operated with 875 watts. The power was increased to 4,000 watts in late 2013. Canadian Radio News reports now that the station has an application in front of the CRTC to boost the power to 13,000 watts.

Headliners

Nielsen will begin tracking Netflix viewership data, including the number and age of viewers and how often they watch. The company will only follow US viewers that are watching Netflix on television sets; however, the data may be mostly irrelevant. US consumers spent nearly 7.5B minutes watching Netflix on mobile in June 2017, which is up 73% from 4.3 billion in 2014. Meanwhile, viewership on digital platforms other than mobile devices increased 48% over the same period, according to numbers cited in BI Intelligence.

The Association of National Advertisers estimates that fraudulent, bot-driven traffic will cost the industry $6.5 billion this year. Facebook, meanwhile, has admitted to inflating its ad-view metrics—accidentally, the company says. Advertisers are demanding more information about how precisely Google, Facebook, and other firms determine whether an ad was seen or not.

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