Maclean's Asks 'What Canadian Pop Moment?'

As 2015 drew to a close, Canadian media outlets (including this one) rushed to print with a multitude of pieces celebrating the triumphant year enjoyed by Canadian pop artists around the globe. That was vividly illustrated on the Billboard Top 10 chart of Dec. 5, one featuring seven songs by Canadian artists (Bieber, Drake, The Weeknd, Shawn Mendes, and Alessia Cara). That level of chart success is surely unprecedented for Canadian acts.
While not exactly raining on the Canuck hit parade, Maclean's scribe Mike Doherty did offer some cautionary comments in his recent feature, "'What Canadian Pop Moment?'. He noted that "all five artists are signed directly to various of Universal Music’s U.S. divisions, and only distributed via Universal Canada (The Weeknd is signed to both)." Doherty also observed that Bieber, Cara and Mendes were all discovered by American managers and production companies, rather than being developed in Canada, by Canadians.
Read the piece here:

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