Around The Dial: Broadcast News Today

Steve Kowch puts the spotlight on a couple of Numeris infographics showing who is listening to radio. The detail offered is certainly ammo for programmers, sales execs and GMs. -- View here.

-- The increasing importance of podcasting is evident with news that US-media company E.W. Scripps has acquired the podcasting service Stitcher for US$4.5m from Paris-based music subscription service Deezer, according to a Wall Street Journal report. Scripps now plans to run Stitcher as part of its Midroll Media podcast advertising unit.

-- In a keynote interview at MIDEM over the weekend, Pandora CEO Tim Westergren talked about Pandora's plan to build an on-demand service to complement its market-leading streaming radio platform, and the company's support of the music industry. Along the way, Westergren reiterated his company's explicit mission to replace broadcast radio, and why that's a good thing for listeners and musicians -- RAIN

 

 

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