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FYI

Labour Day Weekend Schedule For FYI

The FYI team is taking a break for the Labour Day weekend and will return with a newsletter edition on Wednesday, Sept. 5.

Labour Day Weekend Schedule For FYI

By FYI Staff

The FYI team is taking a break for the Labour Day weekend and will return with a newsletter edition on Wednesday, Sept. 5. Late breaking news will, of course, be posted on the website between then and now. For those interested, David Farrell is off to Quebec to visit with JP Guilbert and his wife Lorna, longstanding residents in St. Maarten who have returned home after a hurricane devastated the island and blew their dockside restaurant to kingdom come.


Wishing all of our readers happy trails and the best of health, David Farrell

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Vivien Lewit
Courtesy Photo

Vivien Lewit

Tech

How YouTube Aims to Support Canadian Artists In the Age of AI

Vivien Lewit, Global Head of Artists at YouTube, took some time to talk about the Google-owned video streaming giant's partnership work with Canada's music industry and how they're moving into the future.

Like many major labels and streaming companies, YouTube has a major presence in Canada. For artists and content creators, it provides access to an audience that stretches beyond our borders.

"When you think about YouTube, the beauty for all artists and Canadian artists is the global reach," says Vivien Lewit, Global Head of Artists at YouTube, in an interview with Billboard Canada, after a recent trip to Halifax for the Juno Awards. "There are over two billion really logged in viewers that watch music videos each month on YouTube. The exposure is enormous."

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