On May 13, the biggest prize for Canadian music videos will be handed out in Toronto. We are profiling some of the Top 20 nominees before that, including this clip from a platinum-selling hip-hop artist known for high-quality video clips. Slaight Music is Patron Sponsor for the Prism Prize.
Classified - Powerless
“I hope somebody can hear me,” a sentiment that loops throughout “Powerless” by rapper, Classified. The song serves to act as a voice to children and women who have experienced abuse and was a response to the very passionate response he received from fans after a social media post of his addressed the rape of a young girl in Newfoundland.
The video brings the song’s message to visual reality and from the opening shot (an elderly man tidies his disheveled shirt as a young, unclothed woman exits from the room behind him, he later re-attaches his clerical collar), you are immediately aware that Classified and director Andrew Hines don’t intend on tip-toeing around the subject.
While showing the various traumas that young women face, it also depicts the suffering of women in Indigenous communities, where there is a staggering number of women who are missing or being murdered.
To speak to this, the video was shot on Millbrook First Nation, a Mi’kmaq First Nations Group and features posters of real missing women in Canada.
The video was directed by Grammy-nominated Canadian Andrew Hines.
It was shot on the Millbrook First Nation Reserve, which is a Mi’kmaq community located within Truro, Nova Scotia.