Canadian businesses are responding positively to a new company created to make the music licensing process more convenient.
Since its launch in July 2019, Entandem, a joint venture between Re:Sound and SOCAN, has simplified the music licensing process for a growing number of Canadian businesses. In fact, 3,300 firms that use live and recorded music to help attract and keep customers, clients and employees have cleared rights using Entandem's time-efficient website.
“The number reflects the quarterly accounts who have moved from an administrative heavy, paper invoice model to the new online portal,” Entandem Licensing director Amadou Tall reports, adding that “we’ll see this number grow in the new year and it’s worth keeping in mind that the majority of invoices to annual accounts are to be issued in January.”
July 1 through October 30, Entandem collected more than $5-million in music-licensing revenue, demonstrating its effectiveness in making it convenient for Canadian businesses to expedite clearances from both collectives.
"The businesses we work with clearly appreciate the convenience of completing both Re:Sound and SOCAN music licenses at once," Tall says. "Not only is this great for business, it's a positive development for rightsholders. The fair royalties they have earned allow them to maintain and build their careers and keep bringing us the music we love."
By law, whether they use live or recorded music, Canadian businesses must pay for the music they use so that those who made the music can be compensated. Just as restaurants pay food suppliers and nightclubs pay for the liquor they serve to make their business better, music is an important, and often vital, piece of the customer, client or employee’s overall experience.
The money collected from Re:Sound and SOCAN music licenses through Entandem is distributed as royalties to songwriters, composers, music publishers, artists, and record labels.
Entandem simplifies the completion of the licenses, previously managed separately by each organization, into a single, jointly-operated business comprising 35 full-time employees headquartered in Toronto with a branch office in Montréal.
Businesses seeking more information about the music licenses they may require can visit entandemlicensing.com.