Google’s bad ads under scrutiny
According to MarketingLand Google's fraud problem continues to get worse. In 2018, they had to remove 2.3 billion "bad ads" (fraudulent and false.) In 2019 the number got 20% worse. They reported 2.7 billion bad ads.
Knowing Google, you can bet the number they reported is significantly below the actual number. I created some crap in my time, but even I couldn't produce 2.7 billion bad ads.
- This week, the US District Court upheld the outrageously low fine of $5 billion levied on FB for its violation of its privacy agreement with the FTC. The judge called FB's violations "stunning" but did nothing about increasing the penalty. Zuckerberg spends more than $5 billion on bowls for his haircuts.
- Believe it or not, after over 20 years in business, this week Google finally got around to requiring advertisers to verify their identities before they could buy ads. Until now you could buy an ad on Google and claim you were Albert Schweitzer.
- As described here several weeks ago, The New York Times reported this week that the GDPR -- Europe's sweeping privacy regulation -- has turned out to be a cruel joke. Enforcement of its policies is somewhere between invisible and non-existent. – Bob Hoffman, The Ad Contrarian
Publishers that represent a majority of Canadian newspapers penned an open letter to the federal government, published as full-page ads in Saturday editions, urging immediate action to make digital giants like Facebook and Google share their advertising revenues with Canadian media companies. – The Canadian Press
In response, The Post Millennial issued a statement Friday saying the filing is a “disappointing development” from the MacKay campaign and that there will be no retraction or apology. – Kristy Kirkup, The Globe and Mail
CRTC data suggests as few as 40.8 percent of households have access to high-speed broadband. – Catharine Tunney, CBC News
Some of that analysis comes from audio hosting platforms. Some come from industry rankers. And some come from individual publishers. These are interesting vantage points, but they come with limitations. Downloads ≠ listens, and if you only track download patterns, you’re not necessarily measuring podcast consumption.
A Q&A with Darian Muka, Content Curator & Producer Liaison at Pocket Casts. .– Dan Misener, Pacific Content
When corporate media reported on negotiations and deliberations over the CARES Act, they either hailed it as a bipartisan achievement or else shamed politicians who accurately pointed out that it overwhelmingly benefited corporations at the expense of workers. On the day the CARES Act was signed into law, NPR (3/27/20) praised the bill as "the largest rescue package in American history and a major bipartisan victory for Congress." – Joshua Sho, Salon
Reporters are journalists in the sense that Hollywood still believes it has actors and real scripts, or China still poses as an important contributor to the international community, or the World Health Organization assumes it is a go-to global health resource, or the FBI Washington hierarchy is a protector of American freedom, or John Brennan and James Clapper are distinguished senior “wise men,” or Barack Obama oversaw the most scandal-free administration in history. – Victor Davis Hanson, American Greatness
The essay offers sobering examples of how the free email service and the company behind the service can possibly thwart or hinder your chances of landing a job. It’s all about AI and data collection and offers plausible reasons for re-thinking just how we expose ourselves to the expansive Google eye in the sky. – Medium
An economic downturn almost always favours giants like Microsoft, Apple and Amazon, the country’s three most valuable companies. But the demand for their shares has only been amplified by a crisis that seems almost tailor-made for their future success.. – Matt Phillips, The New York Times
Before embarking on a 36-hour tour through an underground of contractors and middlemen trying to make a buck on the nation's desperate need for masks, entrepreneur Robert Stewart Jr. offered an unusual caveat.
“I'm talking with you against the advice of my attorney," the man in the shiny gray suit, an American Flag button with the word “VETERAN" pinned to his blazer, said as we boarded a private jet Saturday from the executive wing at Dulles International Airport.
It remains a mystery why the CEO of Federal Government Experts LLC let me observe his frantic effort to find 6 million N95 respirators and the ultimate unravelling of his $34.5 million deal to supply them to the Department of Veterans Affairs hospitals, where 20 VA staff have died of covid-19 while the agency waits for masks. – J. David Mcswane, ProPublica
Advisers at Canadian commercial real estate and architecture have issued guidelines to clients on how to prepare for their employees' return to Canadian workspaces once it's deemed appropriate. They say many changes will be required.
Spoiler alert: It's not going to be fun. And it's not going to be fast. – Dianne Buckner, CBC News
While the number of Canadians collecting CERB is likely to grow, some workers are now in a position of having to stop collecting payments. – Bryan Borzykowski, Maclean’s
Residents of Puebla who disseminate fake news during an emergency situation could go to jail for up to 12 years under a proposal presented by two state lawmakers.
The state penal code already stipulates that media organization employees who publish fake news during a crisis can face prison terms and fines. – Mexico News Daily
Canada does not have a neighbouring right for news reporting as Europe does. Canadian copyright law would not yield a remedy. Competition authorities in Canada haven’t intervened. A remedial tax has been proposed, but a tax puts government in the position of collecting and dispersing funds. – Richard C. Owens, National Post
Gillian Tett, Financial Times Editorial Board Chair, distinguishes between the liquidity crisis that central banks are trying to prevent and the solvency issues that their measures cannot address. She warns that we are moving towards a solvency crisis as lockdowns continue. She joins host David Westin with her insight on Bloomberg Wall Street Week.