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Prism Prize Eligible Video -Jordan Klassen: Indentivacation

The 2020 Prism Prize for Best Canadian Music Video was awarded to Peter Huang, for his clip for Jessie Reyez's Far Away. We will continue to profile noteworthy Canadian videos that were eligible for the Prize, including this one from an acclaimed BC singer/songwriter.

Jordan Klassen - Indentivacation

Jordan Klassen has been making a name for himself in the Canadian music scene. Born in Abbotsford, British Columbia, Klassen is the son of Juno Award nominated artist Lianna Klassen. Following in his mother’s footsteps, Jordan has been nominated for a multitude of awards in his career, including a 2020 Prism Prize (long list) and Best Alternative Video - International at the 2019 UKMVA’s.

His latest video, for his single Indentivacation, explores both “the playfulness of the song and the frenetic identity crisis described in the lyrics,” says Klassen. “Jumping from one character to the next, wearing as many hats as possible.” The video opens up with a woman walking alone through a theatre, who then proceeds to sit down as Klassen steps onto the stage. After her initial clapping, the lights turn on and the music starts to play.

The rest of the video is a variety of different scenes with the camera locked and placed directly in the centre encapsulating the different fictional personas that Klassen is playing in each, much like a TV show. With the stillness of the camera, the video relies heavily on the movement of the characters in the scene to keep things interesting; and it definitely leaves you wondering what will be next? 

Written, directed and edited by John Voth

Produced by Cave Canem Productions

Post Production by RZCinema

DOP Jason Benson

2nd unit DOP Rob Zawistowski

Music written and performed by Jordan Klassen

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