Another year, another convention and again the meeting rooms were packed with energy and positivity, but trowel below the surface and the ballyhoo about 'audience-engagement' proves to be something of a hollow phrase.
A column about media and the regulatory environment within and beyond Canada's borders.
A study of more than 4,000 Canadians discovers that our listening habits aren’t that different from Americans and that there is pent-up demand for more original homegrown content.
The Audience Insights Inc. president galvanized an audience at last year’s Ontario Association of Broadcasters with a focus group showing that millennials have largely unplugged from mainstream media. This year he puts Gen Xers under the microscope.