As many as 10 million Canadians are now listening to podcasts and Bell Media's podcast network is already available to audiences on a variety of platforms. The inclusion of its branded shows on Spotify marks a significant step in securing top status for its brands in a growing market at home.
We touched on a plethora (love that word) of items in Part I of Smart Speakers. How they work, what they do, problems and positives for radio. Now let’s go down a path that, to me, just seems where it all has to end up like it or not – because of these speakers.
The world is your oyster when it comes to listening to radio on smartspeakers, but there are challenges that many radio stations have yet to confront and broadcasters here need to act fast before they are lost in the dust of the universal audio band.