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FYI

Canada 360: Stats On Music Streaming Platforms

This is the 3rd of a 3-part series about current music trends as researched and compiled by the Nielsen Company and published in the Canada 360 Report – 2019.

Canada 360: Stats On Music Streaming Platforms

By FYI Staff

This is the 3rd of a 3-part series about current music trends as researched and compiled by the Nielsen Company and published in the Canada 360 Report – 2019. Today’s analysis highlights streaming, a contentious delivery platform that is earning record companies with deep catalogues windfall profits, and a growing number of acts a steady income.


Highlights

– Music listeners are now spending 33% of their weekly time streaming, up from 28% in 2018.

– 12% of listeners surveyed say they are likely to start subscribing to a paid service within the next 6 months. Nielsen suggests that the number represents a total of 3.4M potential customers.

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– 46% of Teens are more likely to stream from a video platform, compared to 35% of Millennials.

- Video streamers spend an average of 30 hours a week listening to music.

– 52% of those surveyed are agreeable to watch ads in exchange for free music videos online.

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Cardi B attends the 2024 Vanity Fair Oscar Party Hosted By Radhika Jones at Wallis Annenberg Center for the Performing Arts on March 10, 2024 in Beverly Hills, Calif.
Jamie McCarthy/WireImage

Cardi B attends the 2024 Vanity Fair Oscar Party Hosted By Radhika Jones at Wallis Annenberg Center for the Performing Arts on March 10, 2024 in Beverly Hills, Calif.

Rb Hip Hop

Cardi B Leaves Nothing to the Imagination in Provocative ‘Enough (Miami)’ Video

Thongs on thongs on thongs on display in the Patience Harding-directed clip for the hard-hitting new single.

Cardi B might make it hard for some fans to focus on the punchy lyrics of her new single, “Enough (Miami)” thanks to the eye-popping visual for the track that dropped Friday morning (March 15). In the Patience Harding-directed clip Cardi models a series of increasingly skimpy high-fashion, thong-forward ensembles, from a futuristic black leather and spikes bondage gear kit to a burgundy sling bikini and matching platform boots — as well as a copper-colored pixie cut wig — matched with a full-length fur, and nothing else.

The video stars Cardi in a series of NSFW outfits, including a space-age red one featuring a shiny, pointy helmet and plastic oversized shades paired with a crimson tape bikini that barely covers her bikini area. The clip — which bears the heavy influence of Cardi’s musical icon Missy “Misdemeanor” Elliott’s most beloved visual spectacles — mostly consists of Cardi spitting the song’s venomous lyrics on a blank soundstage. It frequently flashes between a quintet of outrageous looks, which also includes a white half shirt and thong bottom ensemble the MC models while lounging on a curved piece of plastic.

This article was originally published by Billboard U.S.

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